Lean Innovation for Lawyers: Creating and Delivering an Innovation Strategy

This essential read is a step-by-step guide for delivering innovation in your firm, from choosing an innovation committee right through to project launch.

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  • Publication date: July, 2015
  • Pages: 144
  • ISBN: 9781783582099
  • This book will develop SRA competency:


Why is this book relevant?

Lack of innovation spells doom for any business. Any organisation which is not changing as fast or faster than its clients will almost certainly fail; it is merely a question of when. This is a certainty for law firms, given the changing legal landscape, shifting client priorities, and the appearance of potentially disruptive influences in any number of industries and formerly stable business models.

How will this book help your firm stay competitive?

In three key steps – thinking, analysis, and action – this book sets out a disciplined process which is designed to enable the creation and delivery of an innovation agenda that will not only to deliver genuine value for clients, but will also enable your firm to capture some of that value to improve its competitive position and profitability.
The steps in the process are illustrated with numerous examples taken from recognised innovations already undertaken by law firms in the UK, US, Europe, and Australia, as well as examples taken from outside the profession.

Key processes are discussed in depth which can take your firm from merely talking about the desirability of developing an innovation agenda to actually conceiving, testing, and delivering a genuinely useful and profitable product or service.

Tools and templates are provided to assist in the creation of ‘minimum viable products’, testing key assumptions, ascertaining what the critical ‘jobs to be done’ are for a client, and understanding where and how real value can be added.

In addition, essential topics such as cash flow modelling, business model analysis, innovation culture, marketing plans, and pricing and client testing are also dealt with in depth.
  Lean Innovation for Lawyers is a must-read for every law firm leader.


Chapter 1: The nature of innovation

Chapter 2: Beliefs, attitude, and values which encourage ‘innovation thinking'
Chapter 3: Analysis – Where to focus your innovation agenda – an overview
Chapter 4: How to begin your analysis? Start with your own business model
Chapter 5: Core clients you currently serve with your existing business model
Chapter 6: Create the client business model
Chapter 7: Where should you target your innovation agenda in light of the client business model?
Chapter 8: The search continues – ‘PESTEL’
Chapter 9: Change in law firm regulatory environment – Unfettering the firm’s business model
Chapter 10: Once an opportunity is identified what next? Creating and driving an innovation agenda

Chapter 11:  Assessing the proposal and testing key assumptions

Chapter 12:  Review, approval, and launch
Chapter 13: The innovation committee’s brief
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Duncan Hart
Duncan Hart practiced as a barrister and solicitor for over 20 years before becoming the regional managing director of one of Australasia’s largest firms with over 2,000 employees. He became a full-time consultant in 2002. His various consultancies have taken him from Silicon Valley to Shanghai, and his clients include not only law firms, but a wide cross-section of industry groups, including manufacturing, health, education, and IT. Duncan’s first book, The Strategic Law Firm (Ark Group, 2010), argued the case for a more strategic approach to law firm management, and in particular the adoption of the types of strategic planning tools and methodologies that he had seen in operation in many of his clients’ industry sectors. More recently, his background in intellectual property has led him to explore more closely the role of disruptive technologies and business models in various sectors, including law, patent attorney, and other professions. Many of his recent assignments involve the so-called “start-up” sector, and larger more mature industries where clients are seeking to develop innovation-based strategies in fields as diverse as bio-tech and logistics. In all his assignments, Duncan draws from a rich palette of industry and professional experience, and he is committed to the belief that law firms, like any other business, have much to learn from other sectors, particularly in the area of innovation-based strategy. In short, they should be encouraged to experiment to find new, and hopefully better, solutions for both the firm and their clients. Duncan can be contacted via email at www.duncanhartconsulting.com.

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